L’Escape Hotel: Secret Bar

L'Escape Hotel: Secret Bar
L'Escape is a boutique hotel launched in 2019. Designed by Jaques Garcia and built under the theme of Paris in Seoul, this hotel is an attractive place where people can escape from their mundane lives.

Secret Bar, where Very Common participated in, is a new concept of retail service introduced in the guest room. From items that show the elegance of the city of Paris to other travel necessities, we have created a special mini-bar that allows guests to experience and purchase a variety of lifestyle products in the private space of a hotel room. Very Common was in charge of basic product planning, design of the secret bar, and operation strategy of the gift shop located in the lobby.
 
 
Link
L'Escape Hotel Online
 
 
Scope of Work
Concept Planning
Strategic Planning
Merchandising Planning