BOONTHESHOP renovated its ground floor space, named “Casestudy,” to cater to the younger fashion crowd, whose interests go beyond fashion. The newly renovated space provides lifestyle products and a style mix from designer fashion to street wear. To position Casestudy as a strong brand, we provide strategic consultation to plan a fashion mix, draw up design guidelines, and work out communication strategies. Its online communication channel also emphasizes the brand and visual identity–modern and cool.
Casestudy Instagram
Scope of Work
Art Direction
Brand Development
Online Communication

Leave a Reply

Your email address will not be published. Required fields are marked *